Instagram integration

Help Instagram followers become customers
When a follower asks about a product, make it easy to get an answer. Reply to DMs from your shared inbox and handle post comments with your team on Plus and Pro.
Free VIP onboarding included for every customer.
Instagram customer support
Help followers while they are ready to buy
Your posts create interest. Your answers help people act on it. Bring Instagram DMs into Herodesk so your team can respond without checking another app.
- Be there for buying questions.
- Answer questions about your products while followers are interested, so an unanswered DM does not stand in the way of their next step.
- Share the work across your team.
- Handle DMs beside email and chat. Colleagues can pick up conversations from the same inbox instead of relying on whoever checks Instagram.
- Keep a clear next step.
- Assign each conversation and add internal notes when a colleague needs to help. Keep the context with the message.
Public comments
Herodesk Plus & ProMake your comments part of customer service
A public product question deserves an answer too. See comments grouped under the post they belong to, answer publicly or move the conversation to a private DM.
Instagram DMs are free on every plan. The public comment queue is available on Herodesk Plus and Pro, and comments are answered by your team rather than the AI agent.
- Grouped by post
- Every comment thread sits under the media it belongs to, with its caption, thumbnail and a link back to Instagram.
- Reply in public or in private
- Answer in the comment thread, or reply privately so it carries on as a direct message with the history attached.
- Notes, hiding and done
- Discuss a comment internally, hide it on Instagram, and track every thread as open or done.
AI agents
What the AI agent can do with Instagram
The AI agent works right inside this channel: answering common questions and drafting replies so your team can focus on the tricky ones.
- Answer and draft replies automatically
Do you ship to Norway, and how long does it take?
- Answer and draft replies automatically
Yes! We ship to Norway in 2-4 business days. Want me to send that reply?
Your working day
Less app switching, more helpful replies
Keep messages and team collaboration together. Add a dedicated queue for public comments on Plus and Pro.
- Connect your Instagram account
- Link your account in a few clicks and start receiving direct messages directly in Herodesk.
- Unified shared inbox
- Instagram DMs combine with email, live chat and your other channels in a single inbox, so nothing is missed.
- Reply from Herodesk
- Answer direct messages without leaving Herodesk or opening the Instagram app.
- Notes & assignment
- Assign conversations to colleagues and add internal notes so the team can work together on a case.
- Tags & smart views
- Organise conversations with tags and smart views to prioritise and reply to the right messages first.
- Media & attachments
- Send and receive the images and files followers share in their DMs, right in the conversation.
- Emoji reactions
- React to a DM with an emoji, posted straight to Instagram, and see followers' reactions with who reacted and when. Any agent can change or remove the team's reaction.
- Public comment queue
- Comments on your Instagram media arrive in their own queue, grouped by the post they were left on.
- Public or private replies
- Reply in the comment thread, or privately so the thread continues as a direct message.
- Hide & moderate
- Hide and unhide a comment on Instagram, add internal notes, and mark a thread done once it is handled.
Give your team time back
Start your free trial with free VIP onboarding. Meet a product specialist online and get personal help until everything is up and running to your satisfaction.

Ken Primby
CEO · Pluspige
From a Herodesk customer
4–6
hours saved on cleanup after live sales
Read the customer story“Herodesk brought all our channels together, saved us several hours of manual cleanup after our live sales and gave the team a clear overview.”
















